Top tips from "Starving" to successful workshop and book
Thursday July 21 2011, Jason Horejs, experienced owner-operator of Scottsdale Arizona art gallery, Xanadu Gallery , gave an excellent 4 hour workshop on how to get into galleries to a rapt crowd of about 45 artists in Vancouver.
Jason has a very personable, yet powerful presentation style. He made it all very clear, what to do, and most importantly, what not to do! Some artists who attended are now quite motivated on approaching galleries.
Jason recommends an in person approach, but before you start down that path, be assured you need a great deal of preparation. I recommend you grab a copy of his book. I have read it and can vouch that it is an easy read, and most of what was covered in the workshop (and more) is in the book, Starving to Successful: The Fine Artists Guide to Getting into Galleries and Selling More Art .
Top Tips: Basically you need to build a body of work that is recognizably yours, consistent in quality, and priced well. Then research the galleries you want to be in, prepare your portfolio and website, and go knock on doors. Sound easy? Read the book - it may not be that easy, but it is certainly straightforward.
If you attended, what were your impressions? Are you in galleries, and finding success, please share your thoughts